Social Media Strategy
About 25% of companies are currently using Social Media to connect with their customers and this number is only going in one direction – up. But only large brands and very few medium and small sized businesses actually follow a Social Media Strategy when it comes to their Social Media presence. Most companies that are active on Social Media channels write a blog post now and then, update their Facebook and Twitter a few times a month and randomly. Some do not even know on which Social Media Network they can reach their target market. Does that sound like your company? Are you still wondering why Social Media is not giving you the Return on Investment you were hoping for? Don’t worry, we can help you to make your Social Media efforts worthwhile!
Here is what we can do to get your Social Media Strategy back on track:
Social Media strategy creation:
After an in-depth Social Media analysis of your company’s current Social Media presence, Jupiter Labs will develop a fun and creative Social Media strategy for your company that meets your needs and budget. Your strategy will focus on:
- Building a coherent Social Media presence
- Finding the most effective Social Media Networks to connect with your Target Market
- Increasing and targeting your Social Media audience
- Improving customer engagement
- Customer Service
- Linking your Social Media strategy with your traditional Marketing
Social Media Strategy – Plan of Action:
Jupiter Labs will provide you with a detailed plan of action, split up into small and easily executable tasks that your Marketing staff can implement. With our easy to follow to-do list, it will be easy for you to stay on track and optimize your Social Media efforts.
6 month, 1 year and 3 year goal plans Social Media Strategy:
You can’t run a business without setting goals. Jupiter Labs will provide you with detailed goal plans, individualized to your industry and company size. After 6 months, 1 year and 3 years, you will know exactly if you are on track with your Social Media strategy.
Social Media Strategy Crisis plan:
Wouldn’t it be nice if everything were always to go as we planned it? In reality this won’t happen though and eventually something will go wrong. Make the best of the situation and be prepared. Jupiter Labs will create a Social Media crisis plan that hopefully will be a waste of your money.
Follow up and monitoring options:
If you need a little more support, Jupiter Labs can help you with individual follow and monitoring options. We will keep you up to date with policy changes on Social Media channel that affect your strategy and monitor your progress. This will help you to stay on track and up-to-date with your Social Media strategy. So many businesses start off with a great Social Media strategy but fall off the wagon because other projects become more important, deadlines are pressing or the person in charge of Social Media left the company and nobody else really knows how to do it. We offer the option to – frankly- kick you gently in the butt and check up on your progress regularly to discuss problems, adjust the campaign to changes in Social Network policies, customer behavior and trends. After we create your Social Media strategy, we will be there to support you and to make sure your Social Media strategy is a success.
Contact Jupiter Labs today to find out more about our Social Media Strategy special.